Hannah Lind
Professional Communicator
Portfolio
Stewardship
West Coast Kids Cancer Foundation
Personalized report for a major grant funder, highlighting the impact of their partnership with WCK
West Coast Kids Cancer Foundation
Personalized report on the 2024 year end campaign for WCK's anonymous matched funding donor
West Coast Kids Cancer Foundation
Impact report and proposal for continued funding for a multi-year grant partner
West Coast Kids Cancer Foundation
Brochure outlining sponsorship opportunities for corporate partners
West Coast Kids Cancer Foundation
Poster thanking a corporate donor and highlighting the impact of their gift
Strategy and Impact
West Coast Kids Cancer Foundation
Annual marketing strategy focused on bringing families into programs, sustaining organic engagement, and improving two-step marketing through hospital connections
West Coast Kids Cancer Foundation
Annual marketing strategy focused on optimized messaging and building and sustaining brand affinity/credibility
West Coast Kids Cancer Foundation
Annual nonprofit impact report, completed in collaboration with graphic designer
West Coast Kids Cancer Foundation
Completed using StoryBrand template to tailor concise messaging for target audiences
Beauty Night Society
Primary and secondary research; audit of charity's working practices; strategic recommendations to enhance trauma-informed practice across the organization
Coldwater Communications
Comprehensive Nectarize report for a client, summarizing campaign activities, outcomes, and evaluation
Highland Hospice
Evaluative report for Board and senior management, highlighting operational and strategic next steps
Highland Hospice
Service plan for childhood bereavement charity looking to overhaul programming to grow in scale and impact
Guides and Policies
West Coast Kids Cancer Foundation
Reference guide to improve brand consistency across internal and external communications
West Coast Kids Cancer Foundation
Policy and protocol to ensure the highest standard of ethical working practices
West Coast Kids Cancer Foundation
West Coast Kids Cancer Foundation
West Coast Kids Cancer Foundation
Sample procedure from comprehensive suite of crisis plans
Writing and Editing
West Coast Kids Cancer Foundation
Sample blog from a wide series of content, later repurposed into an info guide
West Coast Kids Cancer Foundation
Blog resulting from an interview with the caregiver and written in her voice
West Coast Kids Cancer Foundation
West Coast Kids Cancer Foundation
Sample monthly newsletter that goes out to donors, volunteers, other supporters, and families
Personal Project
Interactive overview of the key issues with bias in Artificial Intelligence
Post Degree Diploma Project
Highland Third Sector Interface
Sample from an online toolkit to support organizations in responding to the death of an employee
Cordial World Foundation
Sample from a copy edit of a cryptocurrency token paper for a tech start-up
Counsellor client
Copy edit of a short article to be published in a counselling magazine
Campaigns
West Coast Kids Cancer Foundation
Design, writing, and project management of promotional video for a paid ad on Facebook, completed in collaboration with a film crew
West Coast Kids Cancer Foundation
A sneak peek at sample infographcs and visuals from a 2024 social media campaign
West Coast Kids Cancer Foundation
Sample email, with a donation ask, from year end fundraising campaign
West Coast Kids Cancer Foundation
Written from conversation with the young adult, and their full consultation throughout the process
Post Degree Diploma Group Project
Hypothetical campaign plan for a brand selling plastic-free pet products
Design
West Coast Kids Cancer Foundation
West Coast Kids Cancer Foundation
West Coast Kids Cancer Foundation
Cordial World Foundation
Media Comms
West Coast Kids Cancer Foundation
Sent by email, currently being picked up by Global News producers
West Coast Kids Cancer Foundation
Provided to, and picked up by, Castanet to promote WCK's Kelowna Impact Dinner fundraising event